Everyone thinks you need years of experience to run a Facebook ad agency.

You have to understand the bidding process, you have to know how to create the “perfect” ad and you have to know all the insider secrets to run a successful campaign.

Honestly, none of this is true.

And I can say this because I’ve encountered many people, FunnelDash customers and others, who have run successful Facebook ad campaigns the first time they tried.

Does this happen to everyone?

We’ve been crowing about our Agency Messenger Funnels for months now. So, we’re very excited to tell you about our latest Funnel, the Facebook Messenger Ads Funnel.

This Funnel will make it even easier for you to connect your Facebook Messenger ads to your FunnelDash Messenger sequences so your potential clients get a seamless, personalized experience.

How many times have you seen a Facebook ad flash by in your feed and thought, “Geez, their Facebook ad copy sucks! That’s the most stupid thing they could have said to me?”

I expect it happens fairly often. I know I have that reaction regularly.

Now, how many times have you seen a Facebook ad and stopped to read it, because the words grab your attention and are actually relevant to you?

The difference between good Facebook ad copy and bad Facebook ad copy? Relevance to your target audience.

Today, we're turning the FunnelDash blog over to Kristin Savage of Pick Writers to show you how to expand into the niche of course creator clients for your Facebook ads agency.

You’re running a Facebook ads agency, and you feel like there’s room for improvement. You want to expand your reach and get clients from a new niche. After considering different niches, you realize course creator clients might just be the perfect niche for you to win over.

Potential course creator clients are people or companies who offer the services of teaching their clients a skill or giving them knowledge about something. Their courses could be about anything really: from foreign language courses to cooking lessons.

However, most of them prefer to focus on making their courses absolutely perfect and don’t want to put in the effort it takes to run a Facebook ad campaign. That’s where your Facebook ads agency steps in to help them make their dreams come true.

Follow the instructions below to make their dreams, and your dreams, reality.

It’s time to get more clients into your Facebook advertising agency, which means it may be time to add a new niche. Or perhaps you’re just getting started and you’re wondering what niches have high-paying clients who always need Facebook ad campaigns.

May I recommend SaaS (Software as a Service) companies to you?

Rob Breedlove wasn’t expecting to revitalize his Facebook ad agency when he attended Traffic & Conversion in February of 2019. His agency had been running Facebook ad campaigns for health care providers since 2017, but he was burned out.

But his brother-in-law had a spare ticket to T&C and he figured, why not? He’d go schmooze with the marketers and enjoy himself, even if he wasn’t there to network and get new clients.

Rob was on his way out the door of the convention to join his family at Disneyland when he passed by the FunnelDash booth. He overheard one of our folks talking about our new Agency Messenger Funnels.  

Overhearing this conversation changed Rob’s agency and his life.

Ready to make running your digital agency even easier? Today, we've handed the blog over to Lee Goff, an agency coach who will show you how to productize your services to make more money and get your time back.  

As a digital agency owner, you’re probably thinking, “I don't sell products, I sell services.”

And you’re not wrong. Digital agencies are, at first glance at least, service providers. They create websites, manage paid media, develop strategies, etc.

However, the problem with selling a service is that it stems from time. Time spent creating, managing and developing. And time is a finite resource. Which means you will very quickly hit a ceiling.

Keeping track of where your potential clients are in your sales pipeline can be hard.

Have you contacted your new leads?

Have they scheduled their free Facebook ad audit?

Have you reviewed their account?

Have you presented the proposal?

Have you followed up with the client after presenting the proposal if they didn’t sign right away?

Has the client accepted and have you started the billing/intake process?

There’s a lot to pay attention to.

Today, we’ve turned over the blog to guest poster, Bridgette Hernandez, who will tell you all about Facebook Messenger bots and how to use them to build your agency.

Are you using Facebook Messenger bots to build your email list and increase the number of leads coming into your agency? If you’re not, you’re missing on a tremendous opportunity to convert new clients.

Facebook Messenger already has over 1.2 billion monthly active users, and with the rise of AI-powered chatbots, it has become an excellent communication channel that allows you to target specific audiences inside their Messenger inboxes.

This post was originally published on December 12^th, 2017. It has been updated to include new information about FunnelDash updates and better ways for you to get more ecommerce clients for your agency. Plus, we’ve added to the Ecommerce Client Campaign Kit, which you can download at the bottom of this post.

You own a digital marketing agency and you want to expand your list of client niches. You’ve heard that ecommerce is a growing industry that always needs help with Facebook ads. Or perhaps you’re just getting started, and you have previous experience in the ecommerce world. You figure that’s a good niche for you to start with.