3 Use Cases For Facebook’s Cohort Analysis

By Joey Alter / July 18, 2017

You open up ads manager, you’re digging through your numbers, you notice some of your paused ad sets and ads are now below your CPA goal or ROAS goal. You ask yourself: “I wonder how long it actually takes someone to make the decision to buy?”

How To Use Facebook’s New Custom Audience Creator

By Joey Alter / July 11, 2017

If you’ve run Facebook ads before, you’ve most likely created a custom audience. Custom audiences are groups of users who fall into specific criteria that you set: Visitors to your site Visitors to specific pages on your site People who watch your video ads People who interact with your Facebook page People who interact with […]

How Taylor Howe Got His First Client Within 30 Days of Becoming a FunnelDash Certified Agency Partner

By Tanya Brody / July 4, 2017

Taylor Howe worked for Infusionsoft for 4 years, doing Facebook ads strategy, funnel building and customer onboarding. Then he and his brother, Alex, started their own Facebook advertising agency, BoostMyFunnel. Taylor’s prior experience at Infusionsoft gave him the ability to manage his clients’ Facebook ads accounts. But it didn’t necessarily give him the skills or […]